EMPOWERING THE NEXT GENERATION OF BALLERS
HYPE with HOOPS is a heart-led non-profit using the game of basketball to inspire growth, connection, and positive change. Our mission is to make a meaningful difference in our community, empowering young people to excel both on and off the court while nurturing the character and confidence they need to thrive in life.
HELPING YOUNG PEOPLE EXCEL
Our story
HYPE with HOOPS is a mission rooted in passion and purpose. What started years ago as a deep love for basketball was transformed by a life-changing event into a heartfelt commitment to our community. This outreach gives us an opportunity to do more than just refine court skills—it’s a way to build character, confidence, and lasting connection. We invest in our youth today to ensure a brighter, stronger future for everyone, both on and off the court.
The vision for HYPE was born in 2010, sparked by a deeply personal tragedy—the loss of a family member to senseless violence. Already driven to serve, our founder translated this grief into powerful motivation for community change. Growing up as an 'at-risk' youth, he experienced firsthand how basketball provides a productive escape from negative environments.
The mission was clear: reach children early. By teaching them the game, we offer a positive path before life's challenges or poor choices can take hold.
While HYPE officially took flight years later, those intermediate years were spent in the trenches. Our founder dedicated over a decade to volunteer coaching, bringing the same passion he had as a player to the sidelines. However, he noticed a troubling trend: a steady decline in fundamental skills and development among young players. This realization reignited his original spark—the community needed more than just a team; it needed a foundation.
In 2025, that long-held dream finally became a reality. Originally launched under a different name, the program has been revamped for 2026 with even greater purpose and bigger dreams.
At HYPE, we aren’t here to simply 'claim a name' on the basketball circuit. We are here to genuinely invest in our kids, teaching them to play correctly, compete with heart, and love the game that changed our lives.
We are dedicated to helping young people excel by prioritizing player development on the court while simultaneously empowering the next generation of community leaders. At HYPE, we believe that when a child finds the confidence to compete, they find the character to lead.
Igniting a change for the next generation of Young People
At HYPE, we believe basketball is a powerful catalyst for building lasting relationships and a stronger community. While we cherish the game, we know that life is where the real work happens. That’s why we’re dedicated to going beyond the court, helping to provide direction and equipping our youth with the character and essential life skills they need to thrive in every arena of life.
Skills, Mentorship, and Community
Our primary mission on the court is comprehensive player development, focusing on the fundamental skills that transform young athletes into confident competitors. We give special attention to preparation for team play, whether for middle school tryouts or recreational league play, our training methods give players the strategic edge they need to excel. Under the mentorship of experienced coaches, athletes gain a deeper basketball IQ while honing the skill sets needed for success.
We go beyond basic drills to teach the complexities of the game. Our curriculum introduces multiple zone defenses, motion offenses, and situational tactics through live scrimmages. By mastering details like footwork, ball handling, and rebounding, we ensure our ballers are equipped with the character and capability to thrive both in game and in life as leaders in their communities.
What We Offer
Motion Offenses
Zone Defenses
Inbounds Plays
Presses & Traps
Team Skills & Drills
Situational Basketball
Live Scrimmages
Footwork Drills
Passing Drills
Ball Handling Drills
Defensive Drills
Decision Making Drills
Shooting Drills
Cone Drills
10-13 Developmental Team
We offer a range of programs designed to help young athletes grow, but our main focus is our developmental team for players aged 10-13. This program provides a unique opportunity for growth through structured training and competitive play. Entry is available by invitation or through our open tryouts, which can be scheduled regularly to fit your family's needs. We also welcome players to join a practice for an on-court evaluation. Our goal is to meet every player where they are while maintaining the high standards that help our developmental team thrive.
8-13 Beginner Training
Our Beginner Training is designed for young athletes just starting their journey or older players looking to build a strong foundation. We focus on the essential building blocks of the game, providing personalized attention and one-on-one coaching to help every child find their confidence. Whether through our community-based free clinics or specialized paid sessions for extra mentorship, we are committed to giving every player the support they need to excel both on and off the court.
14-18 Basketball League
Exciting things are on the horizon! We are currently designing a competitive league specifically for athletes ages 14 to 18. This program is perfect for high schoolers who want to keep playing at a high level outside of school teams or the AAU circuit. We’re deep in the heart of the planning process and can’t wait to share more details very soon. Stay tuned for updates as we grow this new opportunity for our community’s older ballers!
Make a Difference
Basketball is a game, but the lessons it teaches are for a lifetime. We believe that coaches have the unique power to influence young lives far beyond athletics, fostering a growth that resonates for years. At HYPE, our mission isn't about building a brand; it is about a selfless commitment to the future—planting trees under whose shade we may never sit. We are passionate about helping young people master the court while shaping the character they need to thrive in the world.
Your support directly fuels the heart of the youth in Shelby. Together, we provide the training, tools, and mentorship required to empower the next generation. Join our mission today and help us build a stronger future for young people, both on and off the court.
HYPE - HELPING YOUNG PEOPLE EXCEL